April 25, 2021

April Edition of “The Break from HOKAIC”

April Edition of “The Break from HOKAIC”

Jason’s Notes From the Lab… This month I tried something new. I’d heard about other writers doing it, and tried one as a sort of rough draft to some success. I’m sharing the details and results here with you, so if you want to give it a shot you know how.  Who is this for: authors with self-published books and a mailing list. What is this: a giveaway sweepstakes to gather new emails for your list The Details: Here’s what I did. I found a bunch of other authors with mailing lists who write in genres related to mine. We all kicked in $25 for prize money and advertising. Our genre was safety, specifically family safety, and we gathered a library of 13 safety books, plus some supplies and even a AAA membership for the prize bundle.  For…

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March 30, 2021

March Edition of “The Break from HOKAIC”

March Edition of “The Break from HOKAIC”

Happy end of March! This month has been really, really busy. I’ve been up to a lot of things, some of which will show up lately in pretty cool ways. For now, with y’all, I wanted to share the five most important things I learned (or was reminded of) this month. Do some little marketing task every day. If you’re self-published, there’s lots of options. If you’re going traditional, build inroads with editors and agents.  Perfectionism might be our greatest enemy.  Sprizzy and Social Growth Engine are two services that help promote videos. SGE seems to work much better, even if they feel much sketchier to the user.  It’s amazing how far people are willing to go to help you if you just ask them for help.  Our second greatest enemy is probably working on…

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